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Wellness · Supplements
60% of every customer message, sent by AI.
This wellness brand activated Richpanel AI on March 19, 2026 and turned on full autonomy from day one. Across the 42 days since, the AI has sent 4,881 of 8,074 customer messages at 4.43 / 5 CSAT — higher than the human team’s 4.25 / 5. Median first AI response: 28 seconds.
With AI: Mar 19 – Apr 29, 2026 · 42 calendar days (NY)
The numbers
AI CSAT
4.43/5
From 185 customer ratings on AI-sent messages.
Higher than the 4.25 human-team CSAT
FTE-equivalent added
~3
At ~45 messages/agent/day. Capacity added without hiring.
4,881 messages sent autonomously
AI median first response
28.1sec
Pulls the team-level median to 40.5 seconds.
Customers hear back within seconds
AI’s share of output
60%
4,881 of 8,074 messages over 42 days, across 6,376 conversations.
Their agents focus on the harder 40%
app.richpanel.com/ai-reports
The AI Impact Report dashboard — every number on this page is pulled from here, in real time.
AI vs. the human team
Side by side.
Per-layer volume and quality on the messages each side sent over the same 42 days. Team-level CSAT (weighting both layers) is 4.32 / 5 — what customers actually experience.
Human team
Messages sent3,202
First response (median)1.0 min
CSAT4.25 / 5
Ratings293
Richpanel AI
Messages sent4,881
First response (median)28.1 sec
CSAT4.43 / 5
Ratings185
Both layers above 4.20 — the SOPs translated cleanly to AI behavior. Each side’s metrics reflect only that side’s messages, not a head-to-head on identical conversations.
How they run it
100% autonomous from day one.
Where the AI’s messages flowed over 42 days, by channel:
Co-pilot mode
No volume0 msgs · 0%
Autonomous mode
Email4,833 msgs · 100%
Total autonomous4,833 msgs · 100%
autoMode is on globally — AI sends and closes email without waiting for human review. That decision is what drives the 28-second first response and 60% volume share.
Where this could go next
This is the most aggressive posture — full autonomy on the only active channel — with the strongest quality signal at 4.43 AI / 4.32 team CSAT. As they add Live Chat, WhatsApp, or SMS, the same config extends to those channels without separate decisions.
app.richpanel.com/inbox/conversation
A lost-package case — resolved autonomously in 42 seconds. The kind of message rated 4.43 / 5.
